Transforming Cancer Care
#FlamingoChallenge funds have been used to cover costs of advanced technology that gives surgeons greater precision removing cancerous tissue.
An annual FUNdraising event supporting local breast cancer patients throughout North Florida and South Georgia.
Hospitals in North Florida and South Georgia treat thousands of new cancer cases each year — and breast cancer is the most common diagnosis.
The Flamingo Challenge invites you to join the flock and support LOCAL breast cancer patients during Breast Cancer Awareness Month in October.
Donate and pick up your adopted/sponsored flock to display at your business or home to show your support — or rally your flock and fundraise for an even greater impact!
Take pictures with your flock and post on social media challenging others to “join the flock” using the #FlamingoChallenge.
Every flock, every share, every dollar helps local breast cancer patients in our community.
Join us in the fight against breast cancer – donate with the option to “adopt” a flock to display in front of your business or home – get started here!

Returning this year to the #FlamingoChallenge is our fun and interactive Decorate a Flamingo contest featuring the bold and stylish Franny the Flamingo! Participants are invited to express their creativity by decorating a Franny, competing for bragging rights, and winning exciting prizes.
The best part? Participants' beautifully decorated Frannies are displayed at TMH’s Cancer Center, spreading love, encouragement, and a splash of color to patients and visitors.


Your monetary donation and participation by displaying a flock goes a long way!
But your group/business can expand your impact in any of the following ways:
Raising money is only a first step. The #FlamingoChallenge is about impact. When you donate, you can have the confidence that there are real, tangible purchases made and expenses covered that help make patients’ cancer journeys easier.
#FlamingoChallenge funds have been used to cover costs of advanced technology that gives surgeons greater precision removing cancerous tissue.
Money raised through the #FlamingoChallenge also goes toward providing access to mammograms and other early detection services.
Funds also help relieve the financial strain that breast cancer treatment can bring, helping pay for lodging and accommodations for patients who need to travel and items designed to improve treatment outcomes and provide comfort.

Now in its seventh year, the #FlamingoChallenge is a local fundraising initiative designed to support patients who are battling breast cancer.
The North Florida and South Georgia communities have raised nearly $650,000 through their generosity. That goes a long way.
All money raised through the #FlamingoChallenge stays local. The funds directly support:
This year, Altrua Global Solutions has stepped up in a big way to support the #FlamingoChallenge. As an in-kind sponsor, Altrua Global Solutions has provided numerous printed products to enhance the visual presentation of our fundraising materials. Their sponsorship truly makes a difference.
Established in 1940, First Commerce is a full-service, not-for-profit credit union with locations across North Florida and South Georgia. We are a member-owned cooperative and committed to the communities we serve. Our purpose is to empower people to enhance their financial well-being by helping them achieve their financial goals – whether it’s simplifying their day-to-day finances, buying their first car or home, or building a great retirement. When you bank with First Commerce, you get a truly personal experience backed by 85 years of financial expertise.
